111.3 Million Watch Super Bowl XLVI - 47.0 Household Rating is Best in 26 Years - 7th Straight Year Super Bowl Audience Increases
Super Bowl XLVI is the most-watched television program in U.S. history and the highest-rated Super Bowl in 26 years, according to fast national data released by The Nielsen Company.
The game was seen by a record 111.3 million viewers (6:31-9:58 p.m. ET), topping last year’s 111.0 for Super Bowl XLV on Fox and is the biggest audience to watch a television program in U.S. history.
MOST-WATCHED PROGRAMS IN U.S. TELEVISION HISTORY
1. 111.3 Million – Super Bowl XLVI, NBC
2. 111.0 Million – Super Bowl XLV, Fox
3. 106.5 Million – Super Bowl XLIV, CBS
4. 106.0 Million – M.A.S.H. Finale, CBS
5. 98.7 Million – Super Bowl XLIII, NBC
HIGHEST-RATED SUPER BOWL IN 26 YEARS: The game earned a 47.0 rating and a 71 share, a gain of two percent from last year’s 46.0/69 for Super Bowl XLV and is the highest-rated Super Bowl since 1986 (Bears-Patriots, Super Bowl XX, 48.3/70). The 47.0 rating is the 6th highest in Super Bowl history.
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